NBDA announces 2022 Bicycle Retailer Excellence Award winners

(BRAIN) — The National Bicycle Dealers Association has announced the 2022 Bicycle Retailer Excellence Awards winners. One hundred and eleven retail...

July 2, 2022
6:28 AM

(BRAIN) — The National Bicycle Dealers Association has announced the 2022 Bicycle Retailer Excellence Awards winners. One hundred and eleven retailers from North America were awarded at Platinium, Gold, Silver and Bronze levels. The levels are based on application score and online presence, including website and social feeds. BREA is an update on the past Americas Best Bike Shops Program. The rebrand, in 2021, focused on inclusivity while celebrating the diversity in bicycle retail. Retailers that earn the distinction of Bicycle Retailer of Excellence receive a certificate, marketing signage for their shop, and digital marketing materials for their websites and social media.